Our business started out selling different products in Divisoria, most of which are sourced from local businesses and manufacturers. Our merchandise initially included Looms Baby Clothing, Dakki pillows, Marikina Bags, and others. As we were running the business, we noticed that baby products are doing better than the rest, so we started to focus on baby clothes and accessories giving birth to our brand JD’s Baby World.

We then created a one-stop shop for babies, most of our products are from local companies like Looms, Lipton Baby, Hello Dolly, Hello Baby, Wonder Years, Sanrio, Doraemon Baby, Disney Babies, Baby Looney Tunes, Crayola, Stork, Child Care, Love & Care, Peanuts, Pietro, Coral Babies, Royal Baby, etc. Later on, we have determined which of the brands are performing better than the rest which leaves only the brands Looms, Sanrio, Doraemon Baby, Hello Dolly, Disney Babies, Crayola, Stork, Wonder years, Pietro and later on our very own brand, JD’s Baby World Formal Baby Wear. Our commitment to our customers is to Bring Only Quality Products at Affordable Prices to their Babies.

When the pandemic struck, we found it necessary to temporarily close down our brick and mortar business and turn to e-commerce. Then it was determined that we have to diversify to other product categories in order to bring more products to people stuck in their homes and buying via the online marketplace giving birth to J&D's Boutique. Right now, J&D's Boutique has products for the baby and for women, including clothes, accessories, perfumes, charms, and mobile accessories.